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Princesses of Color Event

ANNUAL EVENT

REPRESENTATION MATTERS

REPRESENTATION MATTERS

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Each year I put together an event that was the first of it's kind in the world for United for Adoption & the Utah Foster Care Foundation. Our original cast was 12 Princesses of Color and we have since added Superheroes. 

REPRESENTATION MATTERS

REPRESENTATION MATTERS

REPRESENTATION MATTERS

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I first created the event when I saw how important racial mirrors were for the children in my community and wanted something where they felt loved and seen. Volunteers helped make this an event to remember!

COMMUNITY SUPPORT

REPRESENTATION MATTERS

COMMUNITY SUPPORT

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We have amazing sponsors from our community each year that help us put on this unique event. Each year it grows and reaches more of our community. The adults love it just as much as the kids.

INCLUSION

THE MESSAGE IS SPREADING

COMMUNITY SUPPORT

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I make sure to be mindful of creating an event that is inclusive, diverse and everyone feels welcome. This event is open to our entire community and gets bigger and bigger each year! 

HOW TO MEASURE SUCCESS

THE MESSAGE IS SPREADING

THE MESSAGE IS SPREADING

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*Sustainable/Can be duplicated

*Satisfaction with event

*Engagement

*Cost to Revenue Ration

*Sponsorship Engagement

*Sponsorship Satisfaction

*Customers/Followers Acquired

*Message/Purpose Received

THE MESSAGE IS SPREADING

THE MESSAGE IS SPREADING

THE MESSAGE IS SPREADING

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 Since doing this event, I have had many people and organizations contact me all over the US because they want to do this event in their area. I am hoping events like this become more of the norm and kids are able to see themselves reflected in those they look up to.

WHY THIS EVENT IS IMPACTFUL

WHY THIS EVENT IS IMPACTFUL

WHY THIS EVENT IS IMPACTFUL

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 “My daughter benefits when she sees herself reflected. All children should be able to imagine princesses (and superheroes, doctors, teachers, presidents, sports figures, etc.) as
people of color and it be a “normal” representation.”  -Allison

WHY DIVERSITY MATTERS

WHY THIS EVENT IS IMPACTFUL

WHY THIS EVENT IS IMPACTFUL

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 “Because it gives the option for girls to see life with different color. I hated ever being able to related to a character. This gives that option. It shows there is multiple options to fit in. Teaches acceptance.”  -Kari, aka Cinderella  

WHY THIS EVENT IS IMPACTFUL

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"I have NEVER attended something like this. I’m excited and honored to be a part of this.  Children are very impressionable so the more diversity they encounter, the more diverse their thinking will be.”  Emm, aka Queen of Hearts

Video

Staff Introduction Video

Custom Illustrations

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Organic Reach

Educational Video Campaign

Recently for my non-profit, United for Adoption, I launched an educational video campaign. This is the organic insights from Facebook on this campaign.

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